Hi, I’m Simon.
I am a social media strategist and digital storyteller with 8+ years experience, along with a diverse background in journalism, visual art, video production and live content. My approach to content is thus holistic, detail-oriented, and rooted in equal parts outside-the-box creativity and data-backed strategy.
As a social media manager for the NBA, I help lead the association’s real-time and promotional strategy across all social and digital platforms. I also capture and create behind-the-scenes content at NBA games, oversee the league’s “top plays” lists and am the go-to person in the office for a debate about Taylor Swift vs. Olivia Rodrigo vs. Gracie Abrams vs. Harry Styles (that’s the order, by the way).
I’m also the co-creator of Mote Street, a website and online community for prose, poetry, playlists and photography.